malaysia

The Five Senses of Engagement - Marketing Magazine Malaysia

by Gopal Nair February 2009 Influencing behaviours and creating suggestions at both the conscious and unconscious levels can be the right stimulus for Consumer Arousal. Simon A. Faure-Field, CEO of Equal Strategy has been at the forefront of driving ... B2B News Asia
sensory branding - marketing - equal strategy - music - fragrance - ambient lighting - retail environments

GN taps Malaysia’s growing UC market for Jabra headset solutions

Malaysia’s growing Unified Communications market for Jabra headset solutions. New distributor collaborates on proofs-of-concept with UC industry leaders, taking business communications to next level Malaysia / Singapore, 10 September 2009 - GN Netcom... B2B News Asia
GN Netcom - Jabra - wireless headsets - UC - unified communications - enterprise headsets - Jabra PRO

11th- 13th August 2009 CDR PalmOilTester at the LabAsia

Malaysia from 11th to 13th August. The LabAsia is an important trade of analytical techniques, equipment and laboratory services, where the latest instruments, technologies, products and services related to the major areas of analytical sciences and laboratories... B2B News Asia
LabAsia 2009 - PalmOilTester - palm oil - palm oil analysis system

9th - 12st November 2009 PalmOilTester at PIPOC at Kuala Lumpur

Malaysian Palm Oil Board (MPOB) and structured in 5 concurrent conferences covering the upstream, midstream, downstream, economics and marketing. It provides a good platform of interaction where all the players of the palm oil industry can discuss and... B2B News Asia
PIPOC 2009 - Palm oil - PalmOilTester - palm oil tester

Purchasing wooden furniture in Asia

Historical background Timber is available in plenty in Asia and being a renewable resource, it is a perfect raw material for use in the manufacturing of furniture. Furniture industry has been an important industry in almost every country. Most consumers ... B2B News Asia
seasoned wood - wood craftsmanship - wood joinery - finishing - purchase wooden furniture in Asia

Irdeto Leads Rapid Growth of India’s Pay TV Market

Leveraging Irdeto’s Conditional Access solution to develop new revenue streams and ensure security of new offerings and applications, Sun Direct chalks up the largest growth among India’s top five DTH Pay-TV operators by adding new subscribers faster ... B2B News Asia
Irdeto - Pay TV - DTH - India - Sun Direct - Sun TV - conditional access - Graham Kill

GN NETCOM’S NEW JABRA BIZ 620 USB TO BOOST PRODUCTIVITY AND COST-SAVINGS FOR ASIA OFFICES

Companies in Asia are reviewing workplace strategies and turning to UC platforms like Cisco IP Communicator and Microsoft Office Communicator to integrate all forms of in-office communication for greater efficiency and business competitiveness. New ... B2B News Asia
GN Netcom - Jabra - headset - enterprise - unified communications - productivity - workforce management

Out To Lunch With... Simon Faure-Field, CEO of Equal Strategy - Appetite

by Sheryl Quek June 2008 You can’t see it, you can’t touch it. But Simon Faure-Field‘s chosen field is one that will affect how you feel through your sense of hearing and smell. His job is to create signature fragrances and customized music soundtracks, ... B2B News Asia
sensory branding - experience - brand atmospherics - equal strategy - music - restaurants - hotels - olfact

TUI Germany returns to Malaysia

Malaysia back into its 2007 brochure and has appointed Asian Trails Malaysia (AT Malaysia) as its agent for one year, starting November 1. TUI Germany's subsidiary company, Airtours, which is featuring Malaysia has also expanded its 2007 programmes... TravelWeekly Asia
Travel Agents

Why Malaysia remains a hard sell for operators

Malaysia is emerging as a strong destination. Yet it still remains a more difficult sell than, say, Thailand or Indonesia in markets such as continental Europe and the US. Why is Malaysia a hard sell in these markets? Corinne Wan asks a few key operators... TravelWeekly Asia
Airlines - China - Travel Agents - MICE

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