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The Future Is Sensory - Hospitality Asia

guests. Equal Strategy scientifically delivers to the hotel and hospitality industry a combination of music styling, fragrance and telephone music and messaging, enhancing the overall customer experience of a hotel’s or hotel chain’s brand and stimulating... B2B News Asia
hospitality - sensory branding - Equal Strategy - customer experience - hotel - music styling - fragrance

With Audible and Olfactory Lures, One Marketer Helps Pull In Punters - The Bali Times

by Lia Stewart January 2009 NUSA DUA – Bali boasts some of the world’s most exotic resorts and a suite of famously atmospheric lounges and restaurants featuring stunning design, spectacular views, luxurious materials and excellent food. These properties ... B2B News Asia
sensory - bali - experience - branding - hospitality - audible - scent - sound - asia - Equal Strategy

How Hotels Seduce You - 8 Days

by Angeline Tse March 2009 Prior to our meeting with Simon Faure-Field, CEO of Equal Strategy, a company dedicated to creating quality consumer experiences, we assumed hotels played soporific muzak, and smelt of erm, Haze. But sitting in the lobby bar ... B2B News Asia
sensory - Singapore - hotel - fragrance - music - hospitality - Equal Strategy - brand experience

Piccolo Hotel, the first marine-inspired contemporary lifestyle hotel in Kuala Lumpur

guest rooms feature chic designs with the marine theme evident throughout the building. The award-winning marine images of Dr Kurt Svrcula flank the hallways and adorn the walls behind each bed. They evoke feelings of being submerged underwater, exuding... B2B News Asia
Hotel - Lifestyle hotel - Bintang Walk - Meeting rooms - Corporate meetings - Function rooms

Ugly Betty Season 1 -2 Boxset 12 DVDS，dvd wholesaler，tv series

www.dvdsboxset.com Brand New and Sealed Disc No.: 12 Discs Subtitle: English/off Format: NTSC & PAL (Region Free) Package: Box Set Audio: ORIGINAL ENGLISH AUDIO Email: cynthia.daris@gmail.com -------------------------------------------------------------------------------- ... B2B News Asia
dropship dvd boxset - wholesale dvd boxset - free shipping -

Agoda Secures Strategic Partnership with Ishin Hotel Group

Agoda.com, Asia's most prominent hotel booking site , today announced the formation of a strategic partnership with Japan’s Ishin Hotel Group. Ishin represents several major properties across Japan, which Agoda will distribute worldwide under the partnership ... B2B News Asia
agoda - agoda.com - agoda partner - agoda business - japan hotels - ishin - ishin hotel - hotel in Tokyo

Agoda and Radisson Edwardian Partner Up

Agoda.com announced a partnership with Radisson Edwardian Hotels Agoda partnered Radisson Edwardian Agoda.com, a leading Asian hotel booking site and a part of Priceline.com (Nasdaq: PCLN), today announced a partnership with Radisson Edwardian Hotels, ... B2B News Asia
agoda - agoda.com - agoda company - agoda business - Radisson - Radisson Edwardian - hotel in england

Using Scents To Earn More Dollars - The New Paper on Sunday

The New Paper on Sunday, Hedy Khoo June 2009 He believes smells & sounds can be used in branding WILL smelling something nice put you in the mood to spend? Brand consultant Simon Faure-Field, 38, of Equal Strategy is a firm believer that smells and ... B2B News Asia
branding - sensory experience - Equal Strategy - scents - sounds - multi-sensory experiences

The Five Senses of Engagement - Marketing Magazine Malaysia

by Gopal Nair February 2009 Influencing behaviours and creating suggestions at both the conscious and unconscious levels can be the right stimulus for Consumer Arousal. Simon A. Faure-Field, CEO of Equal Strategy has been at the forefront of driving ... B2B News Asia
sensory branding - marketing - equal strategy - music - fragrance - ambient lighting - retail environments

Agoda and Mantra Group Partner to Distribute the Best of Australia and New Zealand

Agoda.com , a leading, Asian-based, online hotel reservation service and a part of Priceline.com (Nasdaq: PCLN), today announced plans to distribute properties of the Mantra Group, the second largest hotel operator in Australia and New Zealand. Mantra ... B2B News Asia
agoda - agoda.com - agoda news - agoda company - agoda partner - mantra - mantra group - hotel in australia

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