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global economic crisis

Despite crisis, Vietnam remains a lot more attractive investment than Thailand

63% of senior business executives believe that Vietnam is now a more attractive investment opportunity than Thailand, according to figures released this week by Solidiance Asia. The poll, conducted by strategic marketing consultancy Solidiance, quizzed ... B2B News Asia
Vietnam consulting - Vietnam market entry - Solidiance - Vietnam - Vietnam market intelligence

The Five Senses of Engagement - Marketing Magazine Malaysia

by Gopal Nair February 2009 Influencing behaviours and creating suggestions at both the conscious and unconscious levels can be the right stimulus for Consumer Arousal. Simon A. Faure-Field, CEO of Equal Strategy has been at the forefront of driving ... B2B News Asia
sensory branding - marketing - equal strategy - music - fragrance - ambient lighting - retail environments

Hong Kong Casts Wary Eye on China

Even in a city filled with gleaming skyscrapers, stores of every kind packed with crowds of people buying goods and 15,000 factories nearby churning out even more products, the global economic crisis has begun to make its mark. External Source

Keithley discontinuing test product line, plans further job cuts

The parametric test product line discontinuation and 6% layoff statement comes just days after Keithley Instruments announced that it was notified by … External Source

Increased BI take-up forecast in tough business environment

Despite a contraction in the business intelligence software market in the economic downturn, analysts’ IDC are predicting BI demand to... External Source

Government IT spend bright spot in Philippines

Various government-led initiatives, including plans to establish credit database and grow e-learning adoption, will boost country's IT services, finds new report. External Source

Manufacturers to Demonstrate New Technologies at Nepcon/EMT South China 2009

The 15th annual Nepcon/EMT South China 2009 event for the China electronics manufacturing industry will take place from August 26-28, 2009 at the Shenzhen Conference & Exhibition Center. When attending the Nepcon show, visitors will have the opportunity ... Electronics Manufacturing Asia (EM Asia)
Supply Chain /Business

Manufacturers to Demonstrate New Technologies at Nepcon/EMT South China 2009