entertainment agencies

KOCCA USA brings Korean content to the US via business matchmaking

Los Angeles- Korea Culture & Content Agency (KOCCA) USA, the government agency showcasing Korean content to the US, will host IR Roadshow, a business matching event on October 17 – the second and last day of DICON Hollywood held at the Pacific Design ... OnScreenAsia

Christophe Lambert to keynote at MIPTV 2009

Paris - Christophe Lambert, advertising director and co-founder of the Blue agency with director/producer Luc Besson, will give the creative keynote at MIPTV 2009 on branded entertainment. The 46th MIPTV entertainment content market will take place in ... OnScreenAsia
Content

Global ad agencies and brands set for big splash at MIPTV 2008

Paris – MIPTV featuring MILIA 2008, held from April 7-11, 2008, in Cannes will see advertisers and brands feature prominently in the conference and exhibition. Richard Dickson, senior vice president, worldwide marketing, media & entertainment, Mattel ... OnScreenAsia

Singapore and Korea sign co-production arrangement

Singapore– The Media Development Authority of Singapore (MDA) has entered into a co-production arrangement with the Korean Broadcasting Commission (KBC) to foster collaboration among Singaporean and Korean broadcasters and media companies. The agreement ... OnScreenAsia

Singapore and Korea enter into co-production arrangement

Singapore– The Media Development Authority of Singapore (MDA) has entered into a co-production arrangement with the Korean Broadcasting Commission (KBC) to foster greater collaboration among Singaporean and Korean broadcasters and media companies. The ... OnScreenAsia

MIP AHOY!

Monica Veiga Director, Sales Asia & Latin America CCI Entertainment has continued to achieve considerable success with animated properties. Korea stood out as our strongest market in 2006, amidst much activity in other countries in Asia Pacific. ... OnScreenAsia

Brand makeovers

Discovery Turbo 22 September 2008 saw Discovery Turbo replace Discovery Real Time in Australia, Hong Kong and Southeast Asia. Discovery Turbo is a new 24-hour channel dedicated to speed and all things motored - targeted at males 18-54. (This was not ... OnScreenAsia
Marketing

Prime Minister of Malaysia at MIPCOM 2009

Cyberjaya - The Prime Minister of Malaysia Datuk Seri Najib Tun Razak led the MSC Malaysia creative multimedia trade and investment mission to MIPCOM 2009, in Palais des Festivals, Cannes, France on October 5. The mission is aimed at enhancing economic ... OnScreenAsia
Content

Branded content gets Ugly in Asia

A story about a nerdy teen with oversized glasses, tram-track braces and frumpy clothes is an unlikely way for any company to promote its brands, let alone the world’s second largest advertiser. But Ugly Betty, a comedy drama adapted from a Columbian ... OnScreenAsia
Advertising - Research

Cartoon Network partners with Thai online agency

Cartoon Network has entered into a partnership with Admax, a leading Thai online advertising agency. "This partnership demonstrates Cartoon Network's confidence in Thailand's burgeoning online market and we are confident that Admax's wealth of local ... OnScreenAsia
Content

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