night spots

The Five Senses of Engagement - Marketing Magazine Malaysia

by Gopal Nair February 2009 Influencing behaviours and creating suggestions at both the conscious and unconscious levels can be the right stimulus for Consumer Arousal. Simon A. Faure-Field, CEO of Equal Strategy has been at the forefront of driving ... B2B News Asia
sensory branding - marketing - equal strategy - music - fragrance - ambient lighting - retail environments

Spot Radiometer for Night-Vision Measurement Measures Full Range of NVIS Radiance

Gamma Scientific has introduced the NVG-4040, an advanced spot radiometer for night-vision device measurement. The NVG-4040 has ability to perform NVIS-A, NVIS-B and NVIS-C radiance measurements (competing systems measure only NVIS-A and NVIS-B radiance). ... ECN Asia
Test & Measurement

How to come up with big ideas

perspective For a company to get ahead, it's got to innovate. An IT director offers some ways to encourage fresh thinking in business. External Source

Mobile working needs a security rethink

With employees working away from the office, at home, at client sites or simply on the road, an observer wonders if they should rethink the problem of data on the move. External Source

The warning sound of TomTom

commentary Microsoft's court case and trade commission claims against TomTom are perfect examples of how power, perverts process. External Source

Cypress Introduces Automotive Image Sensor Evaluation Kit

Cypress Semiconductor has introduced an evaluation kit for its automotive image sensor technology. The ECK100 kit provides a complete lab bench evaluation platform, including a miniature camera head with CMOS imager, Windows-based management software, ... ECN Asia
Test & Measurement

Cypress Introduces Automotive Image Sensor Evaluation Kit

Cypress Semiconductor has introduced an evaluation kit for its automotive image sensor technology. The ECK100 kit provides a complete lab bench evaluation platform, including a miniature camera head with CMOS imager, Windows-based management software, ... EDN Asia
Test & Measurement

Secrets of Orchard Road

July 2001 When you live in Singapore, it’s hard to get excited about Orchard Road. Been there, seen it, done that … But there was a time when it didn’t seem uncool to get excited about Orchard Road. Why, it was considered a lucky treat to visit ... TravelWeekly Asia
Airlines

Bomb blast targets tourists

BANGKOK - A bomb blast in Thailandûs southern boarder town Sungai Kolok on Saturday was deliberately targetting tourists, say officials. Pol Lt-Gen Chalermdech Chompoonuch said he believed the bomb, planted on an abandoned motorcycle outside a karaoke ... TravelWeekly Asia
Airlines

Asia to get a brief taste of easyCruise

The man they call the serial entrepreneur, Stelios Haji-Ioannou, is planning to hold shakedown cruises for his new easyCruise venture in South-east Asia. easyCruise is launching with one ship, a former Renaissance 2 vessel built in Italy in 1990, which ... TravelWeekly Asia
Travel Agents - Airlines - - MICE - Hotels

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